MTV was expected to be the highest rated channel, as it has many branch of channels such as "MTV Shows" and "MTV+1", and also more specific channels such as "MTV Base" and "MTV Dance"; which are more specific to a certain audience, yet still an MTV channel, something that would be good for my video. Not only this though but it contains many different genres of music and therefore appeals to a wider variety of people. ‘Scuzz’ for example, has lower ratings due to its niche market, appealing to people who prefer a certain type of music, generally with a genre of rock/screamo.
Because of this, I would aim for my video to be put onto MTV's mainstream channel, as it is most popular and also mainly watched by people that meet my target audience. It is also a very well known channel that gains more and more viewers all the time. MTV's ratings would increase the success of the video and help to make the band more public.
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